When Dr. Jen discovered toxic ingredients in traditional toothpastes after her daughter’s health scare, she created a safer alternative. Partnering with top chemists, Dr. Jen’s delivers 10% nano-hydroxyapatite—the gold standard for enamel protection—because every smile deserves the best.

I scoured the internet and health food stores, searching for a toothpaste with proven ingredients. To my frustration, I came up empty-handed. The few brands that did use nano-hydroxyapatite often fell short, using either diluted concentrations or incorrect "micro" crystals that could not match fluoride's enamel-remineralizing capabilities.